TO CREATE A POWERFUL PROJECT ONCE, A BIT OF LUCK IS ENOUGH
by Tega AkuruliWhen users are engaging with a website or application, most often the smallest pieces of text microcopy are the ones that make the biggest difference. Microcopy is comprised of small pieces of text from button labels and error messages to onboarding steps and tooltips. Though easily overlooked,...
by Tega AkuruliIn today’s digital landscape, releasing a mobile app is only the starting point. Its performance, stability, and user satisfaction need to be constantly enhanced through data-driven insights and improvements. That is where app analytics enters the picture. By leveraging the appropriate...
by Tega AkuruliCross-platform development has revolutionized the way developers build software with the possibility of writing code once and running it on several platforms primarily Android and iOS. It reduces development time, lowers costs, and ensures cross-platform consistency. However, to achieve its...
by Tega AkuruliIn the modern digital era, retaining users and keeping them loyal is a top concern for companies and app developers. With increasing competition and decreasing attention spans, retaining users is harder than ever. One of the most effective yet underutilized retention tools in the arsenal is the...
by Tega AkuruliIn the age of overchoice in the digital world, customers depend on trust as the foundation of purchase. User reviews are very effective marketing tools for businesses that aim to differentiate and build credibility. Actual-life testimonials are social validation, and therefore consumers feel...
by Tega AkuruliIn the digital marketplace, where users make split-second decisions, first impressions matter and color are often the first element they notice. Color psychology, the study of how hues influence human behavior and perception, plays a pivotal role in user experience (UX) and conversion...
by Tega AkuruliResponsive typography refers to the practice of designing text that adapts seamlessly across different screen sizes and devices. With the rise of mobile usage, tablets, desktops, and even smart TVs, ensuring that text remains legible and aesthetically pleasing in all contexts has become a...
by Tega AkuruliIn the evolving landscape of digital analytics, understanding how users interact with websites and digital platforms is crucial for optimizing user experience and improving conversion rates. One of the most intuitive and visual methods for tracking and analyzing user behavior is through...
by Tega AkuruliIn the dynamic world of digital marketing, search engine optimization (SEO) plays a crucial role in increasing website visibility, traffic, and ultimately, revenue. Among the many factors that influence SEO rankings, one critical element that often gets overlooked yet holds significant...
by Tega AkuruliIn the digital era, websites serve as critical touchpoints for information, services, and social interaction. However, for the estimated 1.3 billion people worldwide living with some form of disability, many websites remain difficult or even impossible to use. Accessibility in modern web design...